Han Lee

Illustrate the core product value of the business to communicate visually.

• Illustration
• Visual Design
• User Research
• @Thoughtbot

Set and validate the product concept via a design sprint workshop and build the landing page for the pre-launch marketing campaign.

• Product Discovery
• Design Sprint
• Prototyping
• User Interface
• Micro Interaction
• User Research
• Illustration
• @Thoughtbot

Revisit the information architecture of the car listing page and detail page of CheapOair native iOS application to improve the car rental process.

• User Interface
• User Experience
• Information Archtecture
• User Persona
• User Research
• Prototyping
• Micro Interaction
• Front-end
• Design System
• @Fareportal

Analyze and visualize consumer data to build a group of user persona profiles

• User Research
• Information Archtecture
• Data Visualization
• Visual Design
• @Fareportal

Refine the product strategy to build a valid MVP version of the web app and native app along with the marketing landing pages.

• Product Discovery
• Design Sprint
• Front-end
• User Interface
• Branding
• Illustration
• User Research
• @Thoughtbot